Instagram Save Worthy Series: Recommendations
We all love a good recommendation. From life hacks to how to live a healthier life to book recommendations… the sky’s the limit! Creating evergreen content is a great way to increase your Instagram saves, and recommendation posts are one of them. It’s also a great tactic to get noticed as an individual or brand, […]
Instagram Save Worthy Series: Information
Who doesn’t love learning new things? It can be about a hobby, news, a random topic, something business-related… anything that enriches your life or those of others and gives you an edge! Posts that contain interesting facts, news, and statistics are a great way to boost your Instagram saves. People are most likely to save […]
TikTok Marketing Tips For Businesses
TikTok’s popularity as a social media darling isn’t going away anytime soon if its expanded features are any indication. The video-based platform’s announced a series of new tools and features that businesses and brands can utilize to increase awareness and meet any goals set from sales to growing followers. Here’s a quick breakdown: Credit: TikTok […]
Twitter Reactions: Yay or Nay?
Look out Twitter users! The internet’s favourite microblogging style social platform might be following Facebook’s footsteps by adding new emoji reactions on tweets. According to TechCrunch, Twitter has been surveying its users about this possible update for the past couple of months. Based on the screenshots a Twitter user shared, the platform has presented new […]
Instagram Save Worthy Series: Inspiration
We bet you’ve seen at least five posts today with inspirational quotes or visuals. There’s a reason why they’re so popular – they give you a small boost for minimal effort! Why are they useful? Well, inspirational posts are more than just content fillers. It’s another way to emphasize your brand persona to your […]
Why Tone of Voice Matters
The way a brand sounds is just as important as the way it looks. It’s said that whenever you read something silently, your mind creates a tone and personality based on how you think the text is meant to sound. So, how can you be sure that you’re giving people the correct impression of your […]
Figure Out Your Brand Persona in Five Steps
Behind every successful brand’s visually pleasing content, catchy captions, and kick-ass community management is a more subtle yet impactful element known as the Brand Persona. It is the vital set of human characteristics such as personality traits, values, and attitudes that a brand identifies with to establish a solid relationship with the audience. Think of […]
All You Need To Know About Mobile Marketing
Not too long ago, when someone heard the term “Mobile Marketing”, the first thing that usually came to mind was “Text Message Marketing” as advertising through mobile phones could only go as far as sending text messages to consumers. But what is Mobile Marketing, really? It is a direct marketing technique used to reach potential […]
A Simple Guide to Email Marketing
Email marketing is more than receiving sale coupons and random newsletters. It’s another form of direct, digital marketing that uses e-mail to promote your brand’s products and services while maintaining a relationship with your customers. It can be a powerful way to connect with your community and customers – if done right. With so many […]
Are you ready for the holiday season?
Get ready for the holiday season by learning about the best way to create your digital marketing campaign