So…what’s a metaverse anyway?

Metaverse this, Metaverse that…unless you’ve been somewhere with no internet activity, chances are you’ve seen articles, blogs, social media posts, and news stories about Facebook’s transformation *ahem*, ascension into Meta. As in, an all-powerful digital world where people can do everything they do in real life, only with Virtual Reality headsets and other fun stuff. […]

Do You Know These Twitter Updates?

Twitter fans, obsessives, and newbies! It’s no secret that the platform’s pretty popular for users’ ability to connect with like-minded people, share ideas, and if you’re using it professionally, build a public profile. It does have a reputation of being a ‘dumpster fire’ because of users’ general tendency to argue on it but I believe […]

New Facebook Emojis are here!

You know what they say, “Emojis really are the new hieroglyphics.” Almost every year, we receive multiple updates from social media and tech platforms with the latest and improved emojis to fit our communication needs. Need to express how much you love someone? There’s an emoji for that. Do you want to let someone know […]

Social Media Platforms are Stepping up Their Community Protection

Yes, Social Media is fun. Communicating with friends and families, connecting with like-minded individuals, and keeping up with crazy trends. What’s not to like? Behind what seems to be all fun and games, serious things such as abuse, misinformation, bullying, and such happen on a daily basis- especially in the comments section! Of course, this […]

Is Social Media Innovation Dead?

So TikTok just introduced its new feature TikTok Stories, where you can finally post vertical video content to share with your followers and then disappear after 24 hours. Hmm, now where have we heard that before? Oh, right!  Surprise, surprise, it’s yet another case of copycats in the tech and social media industry, where the […]

How to Grow Your Followers: Optimise Your Profile

Trying to gain more followers may feel like trying to catch fish in a big ocean. Where do you even start!? It can be tricky and may take a lot of time and patience to finally get the momentum going. In our new blog series, How to Grow Your Followers, we show you different ways […]

TikTok: The Ultimate Platform for Culture and Music

Ever heard somebody say, “It starts on TikTok”? Turns out, there’s a reason for that – a really good one, actually! Trends are what make the world go round in the TikTok universe. It has made stars out of aspiring musicians, created memes out of audios and filters, empowered subcultures, brought about bigs wins for […]

Bye-Bye Fleets

Woohoo! Say bye-bye to Fleets! ⁠ Why are we celebrating?  Because we’re fed up with social media platforms bloating themselves with additional features that don’t add value for their users, but rather seem like desperate grabs at the “next shiny thing”⁠. Fleets, Twitter’s take on the Story-like features that we often see on Snapchat and […]

TikTok Launches Spark Ads for Brands

woman filming in front of a ring light

Ever seen your favourite TikToker feature a product from a brand on their videos?  Well, it turns out that TikTok now allows advertisers for brands to use these videos as part of their ad campaigns on the app through Spark Ads!  Let’s dive deep into this new ad feature and explore how it benefits brands […]