YouTube To Tax International Creators

It’s official: YouTube’s coming for international creators. The giant long-form video-based platform will start taxing creators outside the U.S. from June 2021 onwards. The amount will be deducted based on revenue generated from creators enrolled in the YouTube Partner Program who earn money from U.S.-based viewers, i.e. any U.S.-based AdSense, YouTube Premium, Super Chat, Super […]

Social Media’s Next Evolution?

man sitting at a table with microphone and laptop

Every social media platform started from a simple – and in retrospect, a tad naïve – ideal: to connect people around the world.   Over the past two decades, we’ve seen them evolve from simple text and images to text, images, video, live-streaming, and everything in between as they continue striving towards that goal.   […]

Are QR Codes Coming Back?

Do you remember when QR codes seemed to be practically everywhere? You couldn’t walk down a street, pick up something in a supermarket, open a magazine, visit a festival or exhibition…well, you get the idea. Then suddenly, they disappeared in almost the same speed as they originally appeared. Now, it seems that they’re making a […]

Ramadan 2021 Social Media Trends

three muslim women wearing pink and while headscarves with their backs to the camera standing under a tree with pink flowers

Ramadan 2021 Social Media Trends Ramadan is once again upon us. We’re now a year wiser compared to last year, where the pandemic’s start threw many of our plans into disarray, particularly for those of us in the digital marketing space. Since then, there have been plenty of insights, including social media behaviour during last […]

TikTok Introduces Two New Features

TikTok lovers now have another reason to celebrate: the short-video platform’s just released two new features – Playlists and Immersive Music Creative Effects. Let’s take a deeper look at them: Playlists This time, it’s TikTok’s turn to take inspiration from another social media platform’s features. In this case, Instagram’s IGTV series, which allow creators to […]

LinkedIn Decides To Take On Clubhouse Too

close up of mobile phone showing a clubhouse profile

In early February I wrote about Spaces, Twitter’s competitor to Clubhouse, and it seems that every other social media company has since followed suit. Facebook, Slack, and even Spotify have announced that they’re working on similar products. Although not completely unsurprising, LinkedIn too has confirmed that it has begun work on a social audio-only feature. […]

Why Is Everyone Obsessed With NFTs?

You’ve probably seen one fantastic headline after another in recent days when it comes to NFTs, from people buying memes to artists selling digital artworks for millions of dollars to brands jumping on the bandwagon and releasing “limited edition NFT only” products. It can be overwhelming, especially since each Google search feels like you’re going […]

Burger King’s Whopping Fail

International Women’s Day was a couple days ago, and as expected, social media was filled with a mix of posts from individuals, organisations, and brands that shared either generic greetings ( “Happy International Women’s Day!”) , fun/silly content (“tag the best woman in your life!”), educational content (“how women shaped history”), meaningless statements (“we pledge […]

It’s Netflix vs TikTok!

The streaming giant’s rolling out a feature called “Fast Laughs” that provides a feed of comedic clips from Netflix’s catalog of films, shows, and stand-up specials⁠ as it enters the fight against TikTok, alongside multiple social media and digital platforms. It’s currently only available on the iOS version of its app in select countries, where […]

Every Update YouTube’s Rolling Out in 2021

According to hubspot, video creation and consumption is expected to hit a new level this year with 86% of businesses using video as a marketing tool, a very slight increase from 85% in 2020. At first glance, this is somewhat an obvious fact, given that we’re mostly still stuck indoors due to the pandemic and […]